Look at her. She is absolutely gorgeous! Look at that smile. WOW! What a figure. OOOOH, baby what a prize she is. I can understand why you have her locked up. As soon as she gets out in public everyone responds. I don’t care what you do, she draws attention.
The problem with having her locked in the closet, is that no one gets to enjoy her great smile. No one gets to respond to this beauty. And what does this have to do with the small local business online? I’m getting to it! Another story.
When I owned a printing company, the industry was hurt pretty bad when desktop publishing came out. Boy did that computer thing take over. Everyone had a printer and computer. And most business people had to justify the purchase. Man, did I see some ugly flyers produced. That was interesting, but, what I want to tell you about is the beautiful flyers I produced. They were perfect. They would fly off my printer and look so good sitting there in a pile. But, guess what?
Flyers, web sites, and beauty queens locked in your closet all have the same thing in common. If the public is not aware they exist, they are worthless! Now we get to the local business online.
How many of you have web sites and can’t figure out why you get no traffic? That web site sitting there locked in your server, has to be brought to the attention of the public. What good is a beautiful web site that has everything if no one sees it? Do not think a beautiful web site will draw attention. Thats like thinking the beauty queen in the closet is going to attract attention.
You need to make your potential customers aware of the web site. You must market the web site. I’ve got to run. I have to unlock all my closets.